Overview

Star Tribune is the largest newspaper in our beloved Minnesota, and a vital member of our community. As part of a major transformation, the Star Tribune undertook its largest tech update in decades. We were thrilled to help plan the architecture.

Star Tribune
Star Tribune

How to Simplify a Technical Overhaul

Never Too Many Cooks

As you can imagine, there are a lot of competing interests in how a newspaper does its business. To get consensus, we worked closely with members from different teams, in person! Before finalizing the plan, we had multiple rounds of feedback and updates.




Extreme Scalability

An interesting aspect to a newspaper website is that one day it could very well get 1,000 times its normal traffic. Just imagine how many people went to the site the day Prince died (RIP The Great One)! We created an architecture that combined the speed and stability of static content, with the dynamic user experience people have come to expect.


Wrap up & Next Steps

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Services

Project Management

Research

Analysis

Architecture

Wrap up & Next Steps

The Star Tribune is constantly evolving. With its biggest tech transformation in decades, the platform needed to support both massive traffic spikes and everyday readers. Our work helped lay the foundation for a more stable, flexible experience—one that meets the moment, no matter what that moment is.

Services

Project Management

Research

Analysis

Architecture

Soto was absolutely instrumental in setting up the Star Tribune to re-envision our technical future. Their ability to not only understand technology but also the people it impacts really sets them apart from other agencies I have worked with in the past.

Chad Wagner

Chad Wagner

VP of Engineering @ The Star Tribune

Star Tribune
Star Tribune

How to Simplify a Technical Overhaul

Overview

Star Tribune is the largest newspaper in our beloved Minnesota, and a vital member of our community. As part of a major transformation, the Star Tribune undertook its largest tech update in decades. We were thrilled to help plan the architecture.

Soto was absolutely instrumental in setting up the Star Tribune to re-envision our technical future. Their ability to not only understand technology but also the people it impacts really sets them apart from other agencies I have worked with in the past.

Chad Wagner

Chad Wagner

VP of Engineering @ The Star Tribune

Never Too Many Cooks

As you can imagine, there are a lot of competing interests in how a newspaper does its business. To get consensus, we worked closely with members from different teams, in person! Before finalizing the plan, we had multiple rounds of feedback and updates.



As you can imagine, there are a lot of competing interests in how a newspaper does its business. To get consensus, we worked closely with members from different teams, in person! Before finalizing the plan, we had multiple rounds of feedback and updates.

Extreme Scalability

An interesting aspect to a newspaper website is that one day it could very well get 1,000 times its normal traffic. Just imagine how many people went to the site the day Prince died (RIP The Great One)! We created an architecture that combined the speed and stability of static content, with the dynamic user experience people have come to expect.

Wrap up & Next Steps

The Star Tribune is constantly evolving. With its biggest tech transformation in decades, the platform needed to support both massive traffic spikes and everyday readers. Our work helped lay the foundation for a more stable, flexible experience—one that meets the moment, no matter what that moment is.

Services

Project Management

Research

Analysis

Architecture

Wrap up & Next Steps

The Star Tribune is constantly evolving. With its biggest tech transformation in decades, the platform needed to support both massive traffic spikes and everyday readers. Our work helped lay the foundation for a more stable, flexible experience—one that meets the moment, no matter what that moment is.

Services

Project Management

Research

Architecture

Analysis